Dogracer

DOGRACER
Branding a showcase image for a small Los Angeles film studio.

Dogracer was a small Sundance winning studio in south LA. They asked us to create a unique logo and brand to make them standout in their crowded nitch of the industry. After a group of ideas we decided to take a retro approach. We illustrated a variety of logos before choosing a final. We then designed an identity system that elevated the studios marketing style.

We won a GAA trademark award for the project.
"We used a very retro color stationary ID system. We created a sticker for a classic office envelope color and feel and carried the feel through out the branding."
We designed the retro website model PSD to continue a very uniform branding style
The T-Shirt was a classic retro LA color scheme
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